Marcel Schwantes

Marcel Schwantes

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Marcel Schwantes
Marcel Schwantes
The CEO Challenge: Driving Results Without Burning Out Your People (and How To Do It)

The CEO Challenge: Driving Results Without Burning Out Your People (and How To Do It)

This balancing act is a common problem my executive coaching clients face. But there’s a solution.

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Marcel Schwantes
May 06, 2025
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Marcel Schwantes
Marcel Schwantes
The CEO Challenge: Driving Results Without Burning Out Your People (and How To Do It)
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person in purple pants and pink jacket holding rope
Photo by Sandip Karangiya on Unsplash

Many of my coaching clients are CEOs suffering from overextending themselves as well as their own managers, which puts a lot of strain on their workforce. If you’re a CEO, you probably live in the constant tension between driving for results and managing talent. Plainly stated, it’s the tension between performance and people. On one hand, you’ve got boards, investors, and quarterly targets breathing down your neck. On the other hand, you know your business doesn’t move an inch without engaged, inspired people doing the work.

Here’s the harsh truth: Lean too hard on KPIs and heavy workloads, and your top talent will quietly disengage — or loudly resign. But swing too far in the other direction and over-index on empathy and compassion, and you risk a culture where expectations get soft, accountability drops, and execution suffers. Sound familiar?

So, how do you walk this tightrope? Here’s the playbook straight from my executive coaching sessions:

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